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Does every brand suddenly have to improve the world?

Brand relevance

City. Design. Yawn?


Square, practical, memorable: trademark.

Deutsche Welle chats with Andreas Weber.

Brand strategy matches the pace of the tech industry.

In debate

Andreas und Stephanie im Gespräch

Humility and courage! Or: What do brands need post-Corona?

Think ahead

Skizze zu Risiko- und Zukunftskompetenz einer Marke

Designers can now work more freely than ever on visions.


Holocracy in the making