Projects

Kulturstiftung der Länder

Kulturstiftung der Länder Domschatz auf schwarzem Hintergrund

Moments for eternity: Brand, modern and magazine.

Info

  • The Cultural Foundation of the German States
  • 2008
  • Website

Strategy

  • Brand Architecture
  • Brand

Design

  • UX/UI
  • Visual Identity
  • Editorial

Transformation

  • Vision/Mission

The mission of the Cultural Foundation of the German States is to promote and preserve art and culture of national importance. Its first spectacular success was in the early 1990s: the return of the Quedlinburg Cathedral Treasures to the foundation. Since then it has greatly increased its activities. Stan Hema facilitated an internal process to clarify the foundation’s identity, formulate its strategic foundation, and modernize its brand look and feel. It is characterized by a traditional yet open approach to typography and color that is dignified and understated, and thus puts content in the spotlight. Stan Hema provided ongoing consultation for the foundation in implementing its brand strategy, and is responsible for the concept and design of all its communication media.

The mission of the Cultural Foundation of the German States is to promote and preserve art and culture of national importance. Its first spectacular success was in the early 1990s: the return of the Quedlinburg Cathedral Treasures to the foundation. Since then it has greatly increased its activities. Stan Hema facilitated an internal process to clarify the foundation’s identity, formulate its strategic foundation, and modernize its brand look and feel. It is characterized by a traditional yet open approach to typography and color that is dignified and understated, and thus puts content in the spotlight. Stan Hema provided ongoing consultation for the foundation in implementing its brand strategy, and is responsible for the concept and design of all its communication media.

Kulturstiftung der Länder Logo
Cover und Doppelseiten Heft Vision und Mission

The Arsprototo magazine is the core communication medium for the Cultural Foundation of the German States. It is published quarterly with a circulation of 15,000. Stan Hema completely reworked its concept in 2009. Thanks to the high quality of its journalism, it has since evolved into a renowned journal for the arts. We provide editorial consulting on content and imagery for each issue, and design the entire magazine.

Cover des Magazins Arsprototo mit Pirat Illustration Cover des Magazins Arsprototo mit Collage
Cover des Magazins Arsprototo mit Illustration Cover des Magazins Arsprototo mit Malerei
Cover des Magazins Arsprototo mit Fotografie Cover des Magazins Arsprototo mit Malerei
Doppelseite des Magazins Arsprototo mit Foto aus einer Ausstellung Doppelseite des Magazins Arsprototo mit Schwarz-Weiß-Fotos und Titel
Doppelseite des Magazins Arsprototo mit Illustration Doppelseite des Magazins Arsprototo mit Schwarz-Weiß-Foto
Cover der Wissenschaftliche Schriftenreihe Patrimonia für die Kulturstiftung der Länder
Doppelseiten der Wissenschaftliche Schriftenreihe Patrimonia für die Kulturstiftung der Länder Doppelseiten der Wissenschaftliche Schriftenreihe Patrimonia für die Kulturstiftung der Länder

Contact person

Mathias Illgen
Managing director, partner
Mail
LinkedIn

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